How to fail at social media
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Laura Solomon, a library services manager, shares insights on social media, comparing it to teen sex—widely pursued yet poorly understood. She outlines common pitfalls in social media management, including improper profiles and poor engagement strategies. The document encourages conversation and provides links to her social media and resources.
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How to fail at social media
- 1. Laura Solomon, MCIW, MLS Library Services Manager , OPLIN
- 2. " Social media is like teen sex. Everyone wants to do it. No one actually knows how. When finally done, there is surprise it's not better ." Avinash Kaushik, Google's analytics evangelist
- 4. 1. Ways to FAIL at the START
- 12. Building DOES NOT EQUAL brand
- 16. 2. Ways to to fail DURING
- 17. You are HERE
- 18. Talk to us… … or kiss us goodbye .
- 30. Using the WRONG PERSON to do your SM work?
- 31. 3. Failing when RESPONDING
- 39. 4. Failing friending/following
- 40. THANKS FOR FOLLOWING US!
- 44. 5. A couple of things to consider
- 45. Something else to think about
- 52. http://www.twitter.com/laurasolomon http://www.facebook.com/laurasolomon http://www.linkedin.com/in/laurasolomon [email_address] http://www.meanlaura.com http://www.slideshare.net/laurasolomon Thank you!