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OPEN DATA FOR BUSINESS :

5 CLICHÉS WE NEED TO MOVE PAST
CHLOÉ BONNET / @CHHHLOE
FOUNDING PARTNER OF FIVE BY FIVE / 

OPEN DATA INSTITUTE PARIS
FIVEBYFIVE.IO
“Our data are already open

(look at our super nice annual report)”

CLICHÉ #1
“Open data is data that anyone

can access, use and share.”
Source :
http://opendefinition.org/
TECHNIQUE
ECONOMIQUE
JURIDIQUE
“our data are in bad shape”

–

“we don’t have the data”
CLICHÉ #2
6
7
“ This is sensitive”
CLICHÉ #3
“We pledge that over the weeks

and months ahead, we will

open up our supply chain,

and give you more information 

that any retailer has before to enable you
to make informed choices about food
you buy for your family.

- Philip Clarke, CEO

Tesco, (a little bit late) after the Horse Meat Scandal
#DataUnlimited - Open Data for business : 5 Clichés we need to move past
“What’s the ROI?”

CLICHÉ #4
L’ÉCONOMIE DU FEEDBACK. 

(OU BIENVENUE DANS LE MONDE DES MODÈLES INDIRECTS)

CLIENTS DONNÉES TRANSFORMATION
Corriger, 

co-créer et capter
de la donnée
Faire naître des
canaux (indirects)
pour capter ou
retenir des clients

Créer des leviers

de transformation
au sein de
l’organisation
#DataUnlimited - Open Data for business : 5 Clichés we need to move past
14
UNE PERSPECTIVE : 

S’INSPIRER DES MODÈLES ÉMERGENTS, LES AGRÉGATEURS.
“We’d rather keep our data and develop 

our own (proprietary) services, 

we have a R&D department”

CLICHÉ #5
Gilles Allain
#DataUnlimited - Open Data for business : 5 Clichés we need to move past
“Let’s throw our own hackathon”

CLICHÉ BONUS
THANK YOU
CHLOE@FIVEBYFIVE.IO
CHANGE

Culture and structure change.
SKILLS

We lack data experts inside corporations.
CHALLENGES WORTH FACING
IMPACT ASSESSMENT

Ironically enough, we lack data on open data.
DEFINITION

Open data, big data, smart data, etc.

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#DataUnlimited - Open Data for business : 5 Clichés we need to move past

  • 1. OPEN DATA FOR BUSINESS : 5 CLICHÉS WE NEED TO MOVE PAST CHLOÉ BONNET / @CHHHLOE FOUNDING PARTNER OF FIVE BY FIVE / 
 OPEN DATA INSTITUTE PARIS FIVEBYFIVE.IO
  • 2. “Our data are already open (look at our super nice annual report)” CLICHÉ #1
  • 3. “Open data is data that anyone
 can access, use and share.” Source : http://opendefinition.org/
  • 5. “our data are in bad shape” –
 “we don’t have the data” CLICHÉ #2
  • 6. 6
  • 7. 7
  • 8. “ This is sensitive” CLICHÉ #3
  • 9. “We pledge that over the weeks and months ahead, we will open up our supply chain, and give you more information that any retailer has before to enable you to make informed choices about food you buy for your family. - Philip Clarke, CEO Tesco, (a little bit late) after the Horse Meat Scandal
  • 12. L’ÉCONOMIE DU FEEDBACK. 
 (OU BIENVENUE DANS LE MONDE DES MODÈLES INDIRECTS)
 CLIENTS DONNÉES TRANSFORMATION Corriger, 
 co-créer et capter de la donnée Faire naître des canaux (indirects) pour capter ou retenir des clients Créer des leviers de transformation au sein de l’organisation
  • 14. 14 UNE PERSPECTIVE : 
 S’INSPIRER DES MODÈLES ÉMERGENTS, LES AGRÉGATEURS.
  • 15. “We’d rather keep our data and develop 
 our own (proprietary) services, we have a R&D department”
 CLICHÉ #5
  • 18. “Let’s throw our own hackathon”
 CLICHÉ BONUS
  • 20. CHANGE Culture and structure change. SKILLS We lack data experts inside corporations. CHALLENGES WORTH FACING IMPACT ASSESSMENT Ironically enough, we lack data on open data. DEFINITION Open data, big data, smart data, etc.